The Turn.CEO Blog

Practical strategies for business owners who want real results, not theory.

The Pricing Conversation Most Business Owners Avoid
Sales

The Pricing Conversation Most Business Owners Avoid

You are probably charging too little. Not because you undervalue your work, but because you are having the wrong conversation about price. Here is the conversation you should be having instead.

Feb 6, 2026 88 views
How to Fire Someone Without Destroying Your Team
Leadership

How to Fire Someone Without Destroying Your Team

Firing someone badly can poison your entire team for months. Here is the framework I use to handle terminations that actually strengthen your organization instead of breaking it.

Jan 30, 2026 106 views
Stop Treating Your Business Like a Side Project
Entrepreneurship

Stop Treating Your Business Like a Side Project

I can spot a side project masquerading as a serious business from a mile away. The owner talks big but operates small, making decisions that keep them stuck in startup mode indefinitely.

Jan 6, 2026 111 views
Business Plan vs Execution: Why Most Plans Fail
Strategy

Business Plan vs Execution: Why Most Plans Fail

I have read hundreds of business plans over the years. Most were beautifully formatted, thoroughly researched, and completely useless. The real difference between businesses that work and those that don't has nothing to do with planning.

Dec 29, 2025 103 views
You Do Not Need Permission to Build Something
Entrepreneurship

You Do Not Need Permission to Build Something

The biggest barrier to starting a business isn't capital or competition. It's the false belief that you need someone else's permission to begin. Stop waiting for approval that will never come.

Nov 26, 2025 99 views
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